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Can Perplexity Replace Google Search? I Made the Switch for a Week to Find Out

Evaluating Perplexity: Is It a Viable Google Search Alternative?

Marc LaClear Apr 2, 2026

Perplexity’s Rise Against Google Perplexity has emerged as a contender to Google, especially after its…

Google's TurboQuant saves memory, but won't save us from DRAM-pricing hell

TurboQuant: Memory Savings With a Side of Dram Price Pressure

Marc LaClear Apr 2, 2026

Announcement and Context On March 25, 2026, Google researchers revealed TurboQuant, a novel AI data…

Build your own AI search visibility tracker for under $100/month

Create Your Own AI Search Visibility Tracker for Less Than $100/month

Marc LaClear Apr 2, 2026

Introduction to DIY AI Tracking Tracking brand visibility in AI-driven search isn’t just a trend;…

Microsoft launches 3 new AI models in direct shot at OpenAI and Google

Microsoft Takes Aim at OpenAI and Google With New AI Models

Marc LaClear Apr 2, 2026

Details of the Launch Microsoft unveiled three new AI models designed to challenge the dominance…

Media Briefing: Publishers debate the value of AI licensing and GEO

AI Licensing and Geo: Publishers’ Revenue Dilemma Unpacked

Marc LaClear Apr 2, 2026

The AI Licensing Market Takes Shape During the recent Digiday Publishing Summit, industry executives tackled…

Google Gemini may tailor AI answers based on query tone: Report

Google Gemini’s Tone-Driven AI: a New Era for Search Responses

Marc LaClear Mar 31, 2026

AI’s Emotional Intelligence in Search Recent reports indicate that Google‘s Gemini AI may adapt its…

Penguin to sue OpenAI over ChatGPT version of German children’s book

Penguin Takes Legal Action Against OpenAI Over AI-Generated Children’s Book

Marc LaClear Mar 31, 2026

Overview of the Lawsuit Penguin Random House Verlagsgruppe initiated a copyright infringement lawsuit against OpenAI’s…

Why Google’s AI is the hidden competitor in every search campaign

Google’s AI: the Silent Adversary in Your Search Strategy

Marc LaClear Mar 31, 2026

AI Overviews Transforming the Search Auction Google’s introduction of AI Overviews (AIO) in May 2024…

‘Control will come at the cost of visibility’: Will publishers use Google’s AI search opt-out?

Publishers Face Dilemma With Google’s AI Search Opt-Out: Control vs. Visibility

Marc LaClear Mar 31, 2026

Recent Developments in Google’s AI Opt-Out Announcement On March 19, 2026, Google indicated a willingness…

Shoptalk: AI Hot Takes from Google, The Home Depot, David Yurman, OpenAI & More

Shoptalk Insights: Ai’s Impact on Retail Strategies From Google, Home Depot, and More

Marc LaClear Mar 31, 2026

AI Dominates Shoptalk Spring 2026 The recent Shoptalk Spring 2026 event in Las Vegas showcased…